During the last few lessons, myself and my class have been looking closely at different methods of film promotion. A few examples include posters, trailers, exclusive viewings, adverts, radio etc. Out of all these methods stated, the video linked below is probably the most creative one i've seen so far.
The video has been inspired by the famous 1976 'Carrie' prom scene where the young teenager expresses her humiliation and anger by exercising her telekinetic powers. This clever supernatural prank worked wonders in creating a buzz and raising awareness for the new 2013 remake as this method of promotion allowed the public to get involved causing the video to go viral on the internet after only a few days reaching a staggering 40million plus views.
Carrie Coffee Shop Prank
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